AURA is ” Advanced User Resource Annotation” . This name is given to the technology that enables the Windows Mobile devices to read product barcodes and pull up product information.
This software is one of the many useful concepts being demonstrated and tested by Microsoft Research.
It may make our life simpler and more productive. Every time you go shopping or you are in the library, and want to get more information on a product. Whether it is the reviews or the price in other vendors, AURA will get all that info back to us.

In the future AURA will also be able to take advantage of other product tagging systems like RFID, but the current version is limited to just the barcodes.
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