If you too have the habit of opening Google analytics everyday in the morning and looking at the number of visitors you received yesterday on your website then you might have observed a little change. Logging into Google Analytics has underwent a minor change which now decreses the effort you had to put in signing into the site again and again. There is however a button (image shown above) which now welcomes you instead of Login columns. According to the Google Analytics blog:

You know how with Gmail, you can log in to your account and then navigate to another website - but you remain logged in to Gmail? Then when you return to gmail.com, your account opens instead of the log in screen. It’s convenient, right? Well, now, that’s how it works in Google Analytics, too.

Previously, if you were logged into Google Analytics, and then you navigated away from Google Analytics or closed the window, you had to re-log in whenever you returned to get to your Analytics account page - even if you were already logged into your Google Account. It created a lot of logging in.

This is just minor move at integrating the Google services more effectively and giving the consumers a better experience.

Popularity: 2%