Meow 104.8 FM : India’s First Talk Radio

Published in India by Aditi Tuteja

meow.gifToo many radio channels just like too many TV channels…Radio channels are now coming up with different themes, seems they have identified their listener types.  Radio Today Broadcasting Ltd, the radio division of the India Today Group, on Wednesday rolled out Meow 104.8 FM in Delhi, India’s first talk-based radio station for women.

Meow stations are due for launch in Mumbai, Kolkata, Amritsar, Patiala, Shimla and Jodhpur in the coming months. Talk radio is an exciting, new concept in India and will certainly be an emerging trend in the Indian market.

The launch of Meow 104.8 FM has taken immense courage and Radio Today believes that it is fantastic to be different. Meow 104.8 FM will seek to become the voice of the woman.

Popularity: 8%

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This article was written by Aditi Tuteja on 31 May 2007
Aditi is the founder and Chief Editor of RealGeek.com

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31 Comments For This Post

  1. zeenat iqbal says:

    Hi!
    meow realy rocks! i realy like it.All the topice they choose is realy nice viz.realationship,friendship,carrier women,etc.But ur host n caller oftenly talk in english.See if people don’t talk in local language how other people will relate themself with others b’coz in INDIA each n every person is not educated n there r many people who r not able to call u people but they may have similer problems.so if u talking about any issuse make useful not only who r educated but to uneducated also,this thing will realy help ur station to grow faster b’coz u talk more n play less music n that is ur +piont.

    zeenat iqbal

  2. Arko Sengupta says:

    It’s good that a radio station has been launched which is dedicated to women and having women as the target audience. I’ve got no issues with that. But I would like to say something about the punch-line “just for women”. Is it really necessary to have a punch-line like this? How can a music channel be ever termed like that? Does this mean that the songs which are played are not meant for men, or is it that men don’t have the right to listen to these songs? How can you segregate the line of men and women when it comes to music? Isn’t music supposed to be universal? That’s what we used to think till today. Music is not like magazines, beauty-parlours or toilets, that it needs to have a punch-line “just for women”. Aren’t men supposed to listen to songs? Even cartoons are meant “just for kids”. But have we ever seen cartoon channels using that kind of a punchline? Does it mean that adults are banned from watching cartoons? Why only cartoons, all the K-serials on television primarily have women as the target audience, but that doesn’t necessarily justify using that kind of a punch-line. I really love some of the songs played on 104.8 FM. But sometimes I wonder whether I’m committing a “crime” by listening to these songs, since I’m not a woman. I hope I’m not misunderstood, I have absolutely no problems about a channel dedicated to women. But I just expressed my views about the punchline.I hope this matter will be looked into.

  3. meera sethi says:

    Hi dear,
    I am really a bib big fan of rochi and Jayshree they really make my day sometimes with lovely talks lovely laughter jokes apart all this their knowledge.their sense of humour is .no words only intelligent people can do that………hats of to them…..Rochi seems to be a book worm alot lots and loads of knowledge stored in her…….and these two girls hve a real command on their language hindi, english, and ofcourse urdu………they both have lovely accent in their own field …….keep it up girls u really make my day .full of smiles as well as others…….meera

  4. vikas says:

    Hi all,
    a good initiative.needs to be encouraged and supported. Lending a support to the issues that concern us.

  5. KB Chhetri says:

    A warm Hi! to all hosts of Meow104.8,
    I have been listening to your ‘thought provoking’ shows for the last couple of months. I must say with every passing day these meow shows are gaining popularity among intelectual masses. I admit, the subjects picked up for debate & discussions during the shows are ,indeed, burning & current issues and handled so well. You say, Meow 104.8 shows are dedicated to women only, but whatever may be the reasons these are becoming more popular among men folk. What do you say?
    As I am an office goer, I can tune in only with the shows hosted by ROSHI & JAYSHREE, Ginnie and at times Anil for ‘Between the sheets’. Dr. Kiran bedi has been the source of inspirations for the masses while in uniform and she has been even better and excellent with her new role in giving her expert guidance to the needy and deprived.
    My good wishes to all the hosts for the days to come. Please keep up the good work to entertain and enlighten the beautiful listners of Delhi and NCR.

  6. prabhat bahuguna says:

    why why why why why why why why why why why why not for men and just for women,will the meow channel will tell me.u can designate this adjective for few shows of meow which r meant for women.do men not have any problem cant they tell their problems to anil.n cant they talk to its shows why just on weekend .are men viewless on other days if u r so strict regarding women then u should have anils show hosted by a womam. meow must be for all and not just for women. ok bye

  7. deepanjali says:

    a warm hello to the whole meow team . im really sorry but i’ve noticed that all people just thank the on air hosts of the meow team whereas i can very well understand the amount of effort all the off air team must be putting . i will take this oppurtunity to congratulate the whole of the meow team for their pioneer effort in india n i wish them nothing but the very best always . honestly speaking u people dont know wat u r doing . u r making a positive aura in delhi by making every resident of delhi fall into ur magnetic field . n that is going to be great for every individual . all the shows starting from seema’s . jaishree rochie .rama .manisha .ginnie .Dr. kiran bedi ,divya n anil r just fantastic . i mean i just cant express wat exactly u people r doing . u people r chopping all the negative vibes from all the people n ur effort is worth appreciating . thankyou very much . MEOW 104.8FM JUST FOR WOMEN RADIO STATION . NAARI KO SAMARPIT VISHV KA EK MAATRA JUST FOR WOMEN RADIO STATION . keep prospering sweet hearts

  8. raju kazaniar says:

    Can I know Email ID of Seema. I have a message for 29 Feb 08 regarding my colleague marriage anniversary

  9. Namrata Kesharwani says:

    hi I LOVE U ALL d members of Meow.
    u all bst of bst, bcoz of ur effort & sensefull programme u spread luv, couarage & positive attitude towards life. words r not enough to show feelings towards u.
    i want suggest u to start sum career related programme in evening time for students.
    well im in problem cud u help me. i dnt hav job cud asked Dr.Sima mitta whn i got it, i already given my interview in ngo wat is d result of it. my b’dy is 27/05/1983.
    i want to dedicate my life towards my country..
    THANK YOU. KEEP GOING ON………
    Bst of luck to all RJ’s & all real play-maker.

  10. Rajni says:

    hi rochi and Jayshree i am relly big fan u r voice i love u alot both of u and everday day i am lisean to u r show meow i relly like it keep it up girls u really make my day .full of smiles as well as others…….rajni sehajpal buy

  11. Tarun says:

    HI,

    I like ginny’s show that is TU TU Meow Meow. I like her voice so much. I like all the topices which she puts in the show.

  12. Tarun says:

    Will you me please give me E-mail ID of Ginny at my e-mail address. I want to make some comment on her show at every evening 5 to 8 p.m.

    Please give me her e-mail ID.

  13. priti says:

    Hi,

    Its a great pleasure to have a radio channel like this. Not bcoz it is meant primarily for women but because they play all the beautiful songs which u will hardly hear on other channels (which play the same songs over and over). Please keep this unique trend intact.

    Thanks

  14. Jhilli says:

    Hi Anil

    i like ur show very much.

  15. Patricia says:

    Hi every body,

    Simplylove all your shows. If you can keep a sixty year oldinterestd, your sure doing some thing right

    Regards,
    Patricia

  16. andy says:

    CONGRATULAIONS ON YOUR FIRST BIRTHDAY.

    ROCHI & JAYSHREE YOU ROCK.

    KEEP UP THE GOOD WORK OF KEEPING DELHI HALE AND HEARTY WITH YOUR EVER LOVING AND CHIRPY TALKS.

    KUDOS.

    CHEERS & THANKS A MILLIONS.

    ANDY

  17. ankita says:

    hi whole team of meow fm iam very big fan of rama and jayshree and rochie . please give me their e-mail id

  18. simer says:

    The radio sttaion 104.8fm is on test run in amritsar…its doing ood job..
    especailly that name slike “buzy”, “bubble ” r interesting..keep going n u r winning hearts somewhere

    God Bless
    Simer n Navi

  19. Priyanka Nagpal says:

    Hi,

    I want to be host on ur channel but i don’t know where to give interview or how you select your host’s so please inform me that how can be hoat on your channel

    I have very clear & awesome voice & right now i am working as a Subject matter Specialist in Teleperformance (BPO)

  20. Priyanka Nagpal says:

    I want to be host on ur channel but i don’t know where to give interview or how you select your host’s so please inform me that how can be host on your channel

    I have very clear & awesome voice & right now i am working as a Subject matter Specialist in Teleperformance (BPO)

  21. Vishal Bajaj says:

    You have powers you never dreamed of.

    You can do things you never thought you could do.

    There are no limitations in what you can do

    except

    the limitations of your own mind….

  22. Shweta says:

    A big hello to the team of Meow. Honestly speaking i hear only Anil’s show between the sheets at late nites and i totally floored by his attitude of say it like it is… It takes lot of guts to put things across so straight and be so honest abt things… The topics are also very nice and some even invoke and stimulate thoughts. He is great and has a strong and attractive voice. U R DOING A GREAT JOB ANIL.

  23. Kush says:

    Hi out there am a listener of this fm not regular because am staying in bangalore but am a delhi i t
    This station rocks i love to listen late night show basically coz i love anil expresses his views thanx buddy i want to be part of this channel but how i dont no help of out with this dude
    And also plz send the ids of all if possible i will be obliged please do reply m waiting God bless.

  24. Viplove says:

    Hi. Meow fm is really rocking the city of golden temple (amritsar).keep on going,

  25. Yogesh says:

    HI. i think its a great idea to hv a womens only channel. the indian women do need a forum to discuss their issues most blatantly and emerge out of the chauvinistic culture we hv imbibed on them for centuries.
    kudos and keep it up for being different.

  26. Barnali Sen says:

    Hi, Meow is really an addiction to me. Whenever i am travelling from my home to office and vice-versa, I really switch on to it. It gets you hooked on.
    All the best and great going!
    GUNG HO!

  27. manoj verma says:

    The issues which are discussed are really practical & at the same time Important.
    Most of the time they are emotional and psychological, which when discussed gives the best solution to the personal problems .
    It provides excellent platform to express the inner self and it brings improvement ,and great changes in understanding of women.
    Thus helps them to lead a confident and better life

  28. Ritu says:

    Hi….im not very radoi savy…. but now have got into habit of listening to meaow one n only radio station for WOMEN… i really like listening to AJay on between the sheets…. as callers tell their difficulty i feel may be i can also solve my problems or give a diffrent veiw altogether….just want to comliment on the good work….MEOW……..

  29. joban says:

    meow is my best radio station…i love to listen it…itz rocking

  30. dr vikas says:

    hi
    i am a regular listner. i like anils between the sheets
    but i wana be a part of it
    pl tell me the way my no. is 09928060011/ 02912626200

  31. vikram says:

    iam so sorry i forget pls call me i am regular listen yur lisner pls call me my number is 9876644946. iam good singer but iam belong to middle class family that why i can’t go ahed if u start any singing compition pls pls give me one chance pls. thanks a lot to all yur mewo family . thanks pls call me

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